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What communicated my design?

Poor communication is a problem that we live every day. The design serves an important role in communication and it should be consistent. The design that does not communicate what the customer needs, does not work.

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Creating emotional bonds with customers

Companies must do more for their customers, should establish an emotional connection.

 

 

 

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Paradigm and resistance to change of image

The client requests change of logo and corporate identity, but the proposals you don’t like what?

 

 

 

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